The March 2024 Google’s Core Update is aimed to provide a positive impact by rewarding websites with high-quality, helpful, and user-focused content to rank higher on search engine results (SERPs).
This latest update directly impacts web organic traffic and they have mentioned that there will be fluctuation in their traffic during the rollout process.
This update may not sound so good for websites that contain articles only for SEO purposes or to attract clicks as they might see a decline in their search rankings.
Here is a quick overview of the update:
- Increasing the web organic traffic for the blogs with informative, helpful, and user-focused content.
- The decline in rankings for the blogs with clickbait and low-value content that is solely for SEO purposes or clicks.
- Prioritize websites that provide authenticated and niche expertise content with provides proper solutions for search queries.
- More focus on websites with high user experience which contain content that prioritizes a good user experience (clear, well-structured, engaging).
On 05th of March 2024, Google announced its core and spam updates which have impacted the performance of millions of websites directly affecting blogging.
Google has mentioned that their March 2024 core update is more complex than their usual core updates which involve changes to multiple core systems.
Due to the complexity of this latest update, many website owners and SEO specialists are currently having a bit of stressful times and sleepless nights out there.
On March 6th and 7th, Google issued manual actions (penalties) to websites that violated those spam policies.
This has resulted in many websites and pages being removed from Google Search results (SERPs).
The Objective of the Google’s Core Update 2024
The main objective of this update is to offer authoritative and helpful search results for Google’s users.
They have implemented these new policies in order to improve the search experience of people by focusing on delivering only helpful content that actually helps to satisfy users' desires.
Google was very rough with its March 2024 update by reducing or completely de-indexing content pages that were designed to just attract only clicks without providing actual value to the user queries.
How is the March 2024 Google Core Update Affecting Blogging?
With the improvement and smartness of Google’s ranking algorithm, bloggers need to put extra effort into creating and providing expert content to rank their content on the top of SERPs.
This may affect the way many of you have created content so far.
So, now bloggers have to create useful and highly authoritative content on their blogs that addresses users’ issues rather than just getting clicks.
However, if your site has only high-quality, important, and fresh content then you do not need to be concerned about these new policies.
As long as you engage in making satisfying content meant for people, Google won’t take any action against you.
Google search engine is an important tool for people to find the solution to their problems and educational content.
As a search engine, it’s their responsibility to provide the most authoritative and helpful content to their searchers.
To combat spammers and low-quality content, they regularly update their policies and automated systems, ensuring users continue to find useful content and connect with high-quality websites.
How to Recover from Google Core Update?
A Google core update recovery is possible if you follow their updated policies and adapt your content according to them.
Making the broken bond between your site and Google involves fixing mistakes, showing them you can be trusted, and proving your intention to be a long-term partner.
This requires a commitment to trust and quality content.
Few ways to consider to get away with spammy alerts:
- Focus on creating valuable content that solves readers' problems, informs them, or entertains them in a meaningful way.
- Prioritize user experience by ensuring your blog is easy to navigate, visually appealing, and loads quickly.
- Maintain a strong content strategy by developing a content plan that addresses your target audience's needs and interests.
- Stay updated on SEO best practices and keep learning about the latest SEO trends and best practices from reputable sources.
Conclusion
Overall, the March 2024 update rewards bloggers who prioritize quality and user experience.
By focusing on creating valuable content and delivering a great user experience, bloggers can continue to thrive in the ever-evolving SEO landscape.